Data

Social maps of healthy eating campaigns in Australia with media analysis, quantitative and experimental results

University of Wollongong
Sandra Jones (Principal investigator)
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ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rfr_id=info%3Asid%2FANDS&rft_id=http://hdl.handle.net/102.100.100/6712&rft.title=Social maps of healthy eating campaigns in Australia with media analysis, quantitative and experimental results&rft.identifier=http://hdl.handle.net/102.100.100/6712&rft.publisher=University of Wollongong&rft.description=This dataset includes social maps of healthy eating campaigns in Australia showing the positions of stakeholder groups, the extent of ambiguity in healthy eating campaigns and impact, particularly on consumers, of these positions and ambiguities. Also included are media analysis, surveys, interviews and experiments.&rft.creator=Sandra Jones&rft.date=1970&rft.coverage=new south wales&rft_subject=obesity&rft_subject=nutrition message&rft_subject=food&rft_subject=advertising&rft_subject=consumer&rft_subject=perceptions&rft_subject=credibility&rft_subject=ambiguity&rft_subject=MARKETING&rft_subject=COMMERCE, MANAGEMENT, TOURISM AND SERVICES&rft_subject=PUBLIC HEALTH AND HEALTH SERVICES&rft_subject=MEDICAL AND HEALTH SCIENCES&rft.type=dataset&rft.language=English Access the data
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Full description

This dataset includes social maps of healthy eating campaigns in Australia showing the positions of stakeholder groups, the extent of ambiguity in healthy eating campaigns and impact, particularly on consumers, of these positions and ambiguities. Also included are media analysis, surveys, interviews and experiments.

Submitted: 27 04 2011

Data time period: 1 January 2005 - 31 December 2006

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146.9211,-31.25322

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text: new south wales

Subjects
Commerce, Management, Tourism and Services | Marketing | Medical and Health Sciences | Public Health and Health Services | advertising | ambiguity | consumer | credibility | food | nutrition message | obesity | perceptions |

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