Research Grant
[Cite as http://purl.org/au-research/grants/arc/DP120103352]Researchers: Sara Dolnicar (Chief Investigator) , Ulrike Gretzel (Chief Investigator)
Brief description Reducing the Australian tourism industry's vulnerability to external shocks: identifying and understanding disaster-resilient tourists. The tourism industry is vulnerable to external shocks, such as the 9/11 terrorist attacks, Severe Acute Respiratory Syndrome (SARS) and the Global Financial Crisis, all of which led to immediate and substantial drops in tourism demand of between 4 per cent and 55 per cent. This project investigates a new way of reducing this vulnerability well in advance of disasters occurring: targeting the segment of disaster-resilient tourists.
Funding Amount $200,000
Funding Scheme Discovery Projects
- ARC : DP120103352
- PURL : http://purl.org/au-research/grants/arc/DP120103352